Innovative designs for a landmark venue.
The O2 is a multi-purpose indoor entertainment arena in London. The venue holds the crown as the world’s busiest music arena, a title which it has held since 2001, having played host to some of the biggest names in music.
Arch Creative have been working with the The O2 for many years across a range of corporate suite menus, concourse graphics and concession menus, as well as art directing photo shoots.
We developed the brand and style of Mexican-food-to-go restaurant Viva Burrito, which calls the O2 home. Our designs were geometric, with vibrant colouring to evoke the energy of Mexico through orange and teal. Our Day of The Dead themed icon fits in perfectly with the rest of this delicious little restaurants brand. The Viva Burrito brand has been rolled out to other venues including Excel.