Bloomsbury Institute

What we did

Travamigos is a platform designed to empower independent travellers, especially backpackers and solo explorers, to find like-minded companions, plan epic trips, and share unforgettable experiences.

Arch Creative collaborated with Travamigos to strengthen its brand purpose and deliver a creative identity that fully reflected the company’s ambition to disrupt the travel industry and ignite people’s desire to explore the world.

The brief

Travamigos approached Arch Creative with a clear challenge: the current brand didn’t convey its bold vision or emotional promise. They wanted a brand that would instantly inspire people to take the trip of a lifetime, and visually express the social, adventurous and human-centred nature of their service.