I've worked with Arch since 2008; they've developed our overall brand, design and website. During this time our business has tripled in turnover and ensuring that our marketing and brand looks great has been a major part of our success. Arch understand our market and business which makes them very easy to work with.
Kiran Parmar - Managing Director, The City Rooms
The City Rooms is a Georgian, Grade 1 listed wedding venue and banqueting hall with boutique bedrooms in the heart of Leicester city centre. This stunning, historic building is now a very popular venue for weddings, parties, balls and conferences.
Arch have worked with The City Rooms for several years, designing the original website and are currently working on the re-design of the brand new responsive website due to launch soon. We’ve also refreshed the logo and created a range of marketing materials from luxurious brochures with special finishes to newsletter magazines and adverts.
The City Rooms is primarily a wedding and corporate event space.
We were asked to create a full range of marketing materials to help promote the venue throughout Leicestershire and beyond.
We created a high-end brochure and matching website. Our designs reflected the quality and opulence of the venue but also struck the difficult balance of also being informative and sales-led.
The brochure utilised a selection of finishing techniques to further enhance the overall look and feel – these included metallic pantones, foil-blocking and an embossed logo.
As part of this project we commissioned a range of interior and food photography. These were used both in the brochure and on the website. The photography is crucial to convey the scale and style of the venue and our website design played on this by featuring large animated photography panels overlaid with key sales messages.
The website and brochure have been key sales tools in helping to develop the growth of the venue. You can view the new fully responsive, mobile friendly website here: